The value of cultural signposts for writers

All writing and no play makes you a dull blogger.  Here’s why you should get cultural.

Cultural signposts are important for writers of all kinds, both to connect with audiences and to connect with… well, audiences.

The first audiences I am referring to are the obvious ones – your readers. While you are immersed in writing, they are flipping channels and tuning in stations. Movies, TV shows, songs, celebrities, sports teams – these are the cultural sign posts that your readers relate to. [Read more…]