A short biography, or “bio”, opens your door to your audience. Here’s how to write a professional bio that opens the right door.

A bio serves one main purpose: it gives you credibility.

Consider the after-dinner speaker. If nobody introduced them and gave a little background about them, you’d be saying to yourself, “Who is this guy?”

The introduction answers that question before you ask it. That introduction is a short bio. [Read more…]