Business people are busy.

Books take time to research. Books take time to organize. Books take time to write. Most business people are busy juggling contracts and employees and regulators and suppliers. They don’t have time to write a book while running their business.

Writing a book is a labor-intensive project. It takes a lot of work and it takes a lot of focus and it takes a lot of time. Few entrepreneurs have time or attention span to write, nor the freedom to set aside large blocks of time to focus.

If you are a busy entrepreneur, why not outsource your book to a professional writer who can do the work for you?

You need to get started already.

If it’s hard to find the time to write a book, you’ll find it even harder to get started. The writing begins only after the outline is prepared and the information is organized. Few business people have the time or focus even to get that organized.

If you can’t get organized, why not outsource your book to a business ghostwriter?

Business people hire ghostwriters for their expertise.

No matter how good a business person you are, you are probably not a writing expert. That’s OK. You are also not an expert plumber, graphic designer or accountant. That’s why you hire staff and outsource tasks.

Get the talent you need to write your book. Outsource the work. Hire a professional writer to put together the manuscript for you.

How to find a business ghostwriter for hire

A good business writer isn’t hard to find. Several of our writers are well-versed in business writing. For a free quote to ghostwrite your book, tap or click the red button on this page.

Write a book to tell your company’s story

Any company that has been around for a while has a story to tell. The telling is usually a matter of pride. You are proud of your company’s history and success, and a book is the perfect way to express that pride.

Pride is good for business.

When you cultivate pride among your employees, they work harder. They become more dedicated. They work with pride. The company’s success becomes personal.

When you express pride to your customers, they are impressed. They feel like they are dealing with a substantive company they can trust, a company that knows what it’s doing. They buy more easily. Indeed, the company’s success might even become personal for your customers, especially if you’ve cultivated a brand around which they can wrap their pride.

When you cultivate pride among anybody, you get more cooperation. Whatever you want done becomes easier when people are impressed with your success over the years. You’re not a fly-by-night operation; you are here to stay.

Write a book to pre-sell clients

History might not be your approach. You might prefer a business book that subtly makes the case for your services. You might want to highlight success stories, so that clients see the value in hiring your company.

This approach works well with high-end products and long sales cycles. You can give the book to leads early in the sales cycle, then refer to parts of the book at future sales calls. Even if no client reads the book – even if you hand out a thousand copies and not one gets opened – the book has done its job by making everything you say more credible.

Write a book to educate your clients

Nothing makes your company’s job easier than educated clients. When they understand the process, the variables, the possibilities and the limitations, it saves you a lot of headaches.

It also saves you a lot of time.

And it saves you money.

A book that educates your clients can greatly increase the ROI on all your projects.

Write a book to teach your clients, because that’s your business

A lot of business books are written by coaches, consultants and public speakers. Their job is to teach clients.

A book is a tool you can use to reach your clients and reinforce the messages you deliver in seminars and workshops, in training sessions or in some other venue.

Write a book to position your company in the public eye

Your company’s reputation is important. It’s not just about branding. There are certain images you want to maintain. Those might include:

• a good place to work
• a pillar of the community
• a responsible company

Being seen as a good place to work makes it easier to recruit top talent. In fact, the more positive the image of your company in general, the more people will want to work for you. The results can be impressive:

• less turnover to manage
• increased employee loyalty
• better talent applying for jobs
• lower recruiting costs
• greater worker productivity

Yes, theirs good ROI on a book that positions your company as a great place to work.

Being seen as a pillar of the community makes it easier to deal with local government. There are fewer protests to contend with and more photo ops with municipal politicians. Zoning issues are easier to resolve, and sometimes there are tax benefits, as well.

Being seen as responsible goes a long way to reducing the costs of proving that you are. If you are seen to be deeply concerned about worker health and safety, about the environment and about the community, regulators will take more interest in some other company that seems shifty and defensive.

Do good. Be seen doing good. Make sure that all your audiences get a copy of your book.

How to find a business book writer for hire

For your free quote on ghostwriting your business book, tap or click the red button to the right.