Real estate agents hire ghostwriters to save time.

Time is money. The decision to hire a ghostwriter is a simple calculation. For every hour the ghostwriter works doing what she does best and knows so well – writing – it saves you three hours of trying to do what you don’t do for a living and will never do as efficiently – writing.

In fact, it’s more than just a calculation of how much money you’ll save by saving time. Chances are you won’t get around to writing your book, because you are too busy helping people buy and sell their homes.

You’ll never get around to writing your book. If you wait until you have the time, it will never get written.

Even if you decide to start writing yourself, how long will you be able to keep writing? How long will the half-finished manuscript sit there while you don’t have the time to get back to it? A three-month job could take you three years – and at that point, you’ll still need to find a ghostwriter to finish it.

You could hire a ghostwriter for the writing skills.

Perhaps the biggest reason to hire a ghostwriter for your real estate business book is for skill and experience. A ghostwriter knows how to use words well. They flow naturally. And the book will look impressive. It will enhance your reputation and help improve your credibility.

You might be able to writer fairly well, or you might be a terrible writer. Either way, a ghostwriter is an expert. The manuscript a ghostwriting agency provides will show you in your very best light.

It’s like staging for your career – giving your reputation curb appeal.

How to find ghostwriters for your reputation book.

We have professional writers for hire. For a free quote on ghostwriting your book, tap or click the red button to the right. We are at your service.

List all the topics you want to cover.

It’s important to be strategic. Are you positioning yourself as a buyer’s agent? A seller’s agent? A house expert? A condo expert?

Do you want to cover everything, including moving, packing, insurance and home inspections? Or do you want to stick to real estate?

Your list of topics should include whatever sub-topics you can think of, although your ghostwriter might come up with additional ones. The more complete your list, the more the content will match exactly what you have in mind. However, on a topic like this, there is so much information easily available that your writer should be able to create a top quality manuscript with just the main list of topics.

The one caveat to letting your ghostwriter just run with it, is if there are special issues you need to address:

• Weather-related issues, such as freezing temperatures, especially if the writer is not local
• Neighborhood issues, such as if a large portion of homes are on the water or have slab foundations
• Personal preferences, such as if there are things you recommend clients that most agents don’t

Tell your stories to the writer.

If all you are looking for is your name and face on the cover of a book, we can do that. But a high-value book that really boosts your reputation as a top quality real estate agent will have plenty of stories. For instance:

• Stories of how you made recommendations that clients later appreciated – really appreciated
• Stories of mistakes you’ve seen, and how important it is to avoid them
• Stories that subtly show your expertise and/or your caring
• Stories that show all you’ve learned over the years, so that clients know that you know what you’re doing.

These are the stories that help people see the value in hiring you to sell their homes or negotiate their deals.

How to find a ghostwriter for your real estate book

For a free quote on ghostwriting a real estate book for your business, tap or click the red button to the right.